About
FurniPulse is in early beta. We're building the intelligence layer this industry has never had — in the open, with the people who need it.
FurniPulse exists to give business leaders, buyers, merchandisers, and everyone who works in furniture, rugs, and home textiles one clear place to see what's happening across the industry — and the context to act on it.
Today, the information that drives this industry is scattered across dozens of trade publications, locked behind expensive reports, and buried in inboxes. Trade show coverage disappears days after the event. There's no single source that connects the dots.
We believe that changes when someone builds it — not as a product to sell, but as a tool the industry actually needs.
This is that attempt. Built by someone who's been in this industry for over a decade and opens too many browser tabs every morning.
If you work in this industry, you probably start your morning the same way: scanning a handful of trade sites, skimming newsletters, checking what competitors are up to. It takes time, and you still miss things.
FurniPulse pulls from dozens of trade publications continuously throughout the day. When a story is covered by multiple sources, it rises. A single press release stays where it belongs. Over time, company profiles track who's making news and why. Search is semantic — “sustainable materials” surfaces articles about “eco-friendly manufacturing,” even without an exact keyword match.
The goal is simple: spend less time gathering, more time deciding.
All of it is free. We're still building, and it gets better every week.
FurniPulse is built by Adem Ogunc, founder of Well Woven, a rug and home textiles company based in New Jersey. After years of opening dozens of browser tabs every morning to piece together what was happening across the industry, he started building a tool to do it automatically — and realized it might be useful to others too.
This is a side project powered by genuine love for an industry that has given Adem — and so many others — the opportunity to build something meaningful.
FurniPulse is under active development, and the people using it right now are directly shaping what it becomes. Every feature on the roadmap started as a conversation with someone in the industry.
Missing a publication you rely on? Want to see a topic covered differently? Have an idea that would make your workday easier? We'd genuinely love to hear it.
adem@wellwoven.com — every email gets read, and most get a reply the same day.
If you find this useful, the best thing you can do is share it with a colleague who might too. No subscription, no premium tier — just pass it along.
Crafted with care in New Jersey, for the industry